Customer appreciation programs come in many forms. From referrals and rewards to surprise gifts and social media recognition, these incentive-laden plans lead to satisfied customers who will support your business for the long haul.
Technology has made it easier than ever for businesses to process sales. Consumers are able to connect with brands via a variety of touch points like telephone, email, direct mail, social media, and website chat. But are those brands using each method to optimize their customer service experience?