by Alayna Frankenberry | Sep 15, 2020 | Customer Loyalty, Luxury Marketing
The most successful luxury brands got that way by strengthening relationships at every point of the buyer’s journey. Once they’ve captured the interest of the affluent consumer, their creative marketing strategies focus on building brand loyalty—and it’s...
by Alayna Frankenberry | Sep 14, 2020 | Nonprofit Marketing, Uncategorized
Nonprofit fundraising is enjoying six consecutive years of growth. In the past year alone, it’s increased by more than 4%. Those are encouraging figures, but you need to have the right strategy to succeed. By considering your options and understanding the best...
by Alayna Frankenberry | Sep 14, 2020 | Company Culture, Uncategorized
Has an email ever rubbed you the wrong way? Have you ever listened to your conference line’s tinny muzak for over 10 minutes waiting for your forever-tardy team to buzz in? Why does this keep happening, you ask? Is business etiquette a thing of the past? If you’ve...
by Alayna Frankenberry | Sep 11, 2020 | Holiday Marketing, Uncategorized
The holiday season is almost upon us and for many businesses that means it’s time to start sending holiday cards to your clients and loyal customers. The benefits of sending cards for Christmas, Hanukkah, The New Year and other holidays reach far beyond your...